Some Unconventional Investing Rules

Editor?s note: Joe Kraus is a partner at Google Ventures. In 1993, he co-founded Excite.com, an early Internet search engine. He also co-founded JotSpot in 2004, a wiki company acquired by Google in 2006. Follow him on his blog, JoeKraus.com, and on Twitter: @jkraus. Before I became a VC in 2009, I was an active angel investor for about ten years. During that time, I got exposed to the age old debate about the relative importance of team, market and product when making an investment decision.

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